"China Central Television (CCTV) is the national TV station of the People’s Republic of China and it is one of China’s most important news broadcast companies. Today, CCTV has become one of China’s most influential media outlets. In addition to its TV programs, CCTV has also built up a multi-media broadcasting platform and business operation, which includes movies, newspapers and the internet. CCTV is the main news source for the Chinese people. It is also an important window for Chinese to learn about the outside world, and for the world to find out more about China. CCTV is making efforts to become a global media network with increased international influence".
Founded 2 September 1958
"The CCTV Headquarters is a 234 m (768 ft), 44-storey skyscraper on East Third Ring Road, Guanghua Road in the Beijing Central Business District (CBD). The tower serves as headquarters for China Central Television (CCTV) that was formerly at the China Central Television Building located at 11 Fuxin Road some 15 km (9.3 mi) to the west. Groundbreaking took place on June 1, 2004 and the building's facade was completed in January 2008. After the construction having been delayed as result of a fire which in February 2009 engulfed the adjacent Television Cultural Center, the Headquarters has been finally completed in May 2012".
"CCTV has kept on implementing and deepening the strategy of promoting specialized channels of well-known brands. Because of this, CCTV has made full use of the overall advantage of all its channels and has improved the quality, selection and character of its broadcasts. It also produces some excellent programs, including News Broadcast Nationwide, Topics in Focus, China News, Economy 30 Minutes, Legal Report, Lecture Room and Art Life. Some performances and sports events have also become famous brands, such as the CCTV Spring Festival Gala, the “Heart to Heart” Art Ensemble and the National Youth Spring Contest. Many CCTV programs have also won major domestic and international prizes every year".
National Day celebration
"On the Oct. 1st, 2009, CCTV provided live broadcast for the 60th founding anniversary of the People’s Republic of China (PRC). More than 1,000 CCTV staff were involved. Channels all over the country transmitted the live broadcast, which included: 13 CCTV channels, 35 satellite TV channels, 176 terrestrial channels and also on Mobile phone TV, IP TV and Bus Mobile TV provided by CCTV.com. People watching the event through the Internet live broadcast on CCTV.com reached over 2.62 million at the maximum, which is the highest record in history. This is the first time ever since the Founding of New China to broadcast the entire National Day Celebration in six United Nations working languages, and in HD Signal".
CCTV Old Building
CCTV New Site
"Facing new opportunities and challenges, CCTV will continue with the strategy of creating name-brand program, the strategy of going global and the strategy of producing large-scale and high-quality programs. CCTV will make even greater efforts to enhance its role as a public opinion leader and its capabilities to make China’s voice heard throughout the world. CCTV will speed up its digitalization process, deepen its management reforms, and steadily implement the strategy of extensive development and intensive management. CCTV will push the traditional TV industry to develop side by side with new media technologies and new business. CCTV will continue to make efforts to expand the areas covered by its programs and boost its ratings. It will also aim for new breakthroughs and open up new prospects to be a major international television broadcaster and become one of the top-notch televisions in the world".
"CCTV headquarters is located in Beijing Central Business District, including the CCTV headquarters building, TV cultural center, service building, Celebration Square. By the Dutch Rem Koolhaas and German Ole Scheeren led Office for Metropolitan Architecture ( OMA ) designs. CCTV headquarters building architectural appearance avant-garde, the U.S. "Time" named for the 2007 world's top ten architectural wonders , juxtaposed with Beijing MOMA and the National Stadium . CCTV Headquarters 5,000,000,000 yuan built, of which North Side Building on February 9, 2009 Lantern fire severely damaged. The end of October 2009 to begin restoration work completed, has successfully been accepted. CCTV sports channel on June 5, 2012 the first move to a new site East Third Ring Road office, and in the new site for the London Olympics event broadcast".
Channels
"CCTV currently has 21 public channels and 19 Pay TV channels in operation, covering almost every aspect of the Chinese social life. Currently CCTV is running 6 International Channels in 6 different languages, which include Chinese, English, French, Spanish, Russian and Arabic. CCTV has also started business in the new media platforms such as Internet TV, Mobile TV, Bus Mobile TV and IP TV".
- CCTV-1 General
- CCTV-2 Finance and Business (formerly Economy & Life until 24 August 2009)
- CCTV-3 Arts and Entertainment (literally Variety show)
- CCTV-4 International (in Chinese, 3 channels: Asia, America, and Europe)
- CCTV-5 Sports
- CCTV-6 Movie
- CCTV-7 Military and Agriculture
- CCTV-8 TV series
- CCTV-9 Documentary (2 channels: Chinese and International)
- CCTV-10 Science and Education
- CCTV-11 Chinese Opera
- CCTV-12 Society and Law
- CCTV-13 News
- CCTV-14 Children
- CCTV-15 Music (Pop music programs broadcast in the CCTV-3)
- CCTV-NEWS International (in English; formerlyCCTV-9)
- CCTV-Français International (in French)
- CCTV-Español International (in Spanish)
- CCTV-العربية International (in Arabic)
- CCTV-Русский International (in Russian)
- CCTV-HD High-definition
- CCTV-3DTV Test